Web Design & Development

We discuss your needs, requirements and wishes in detail to make sure we deliver a website that speaks to your target customers and drives sales.

Whether you want to update an existing website or create a new one from scratch, iSpello can translate your needs and budget into an effective, sustainable web presence.

Design that drives sales

Good design is more about knowing your customer than having a big budget. iSpello will work to bring you a website design that will truly appeal to your target customers and reflect your brand values even if you have a small budget.

Compatibility

With many different web browsers now available (Internet Explorer, Firefox, Safari, Opera, etc.) a website needs to be compatible with all of them. We follow industry best practices when we design and code websites as well as test the site on all platforms to ensure that your customers have the same user experience regardless of the browser they use.

Engaging content

Although it might seem easy, writing effective website content is challenging. iSpello can make sure that your website content is written concisely and in the correct tone for your target customers. Furthermore, we write website content with Search Engine Optimisation (SEO) in mind. Your content will therefore help you both communicate effectively with your customers as well as rank better in the major search engines.

Usability-focused design

Apart from looking good, a website also needs to be easy to navigate, so your customers can find the information they need easily and quickly. iSpello thinks about the user in every step of the design and development process to ensure the highest level of usability. We follow industry best practices to guarantee this.

Website Analytics

We install advanced Analytics tools on all the websites that we create, as well as any existing website that we are optimising for our clients. These tools help you monitor and track the performance of your website so that you can see where it is working best and where it needs to be improved. Unlike many web design companies, we do not create costs where there are none. Installing and using Google Analytics (a powerful analytics tool) on your website is free, so we will not charge you for this. We pass this saving on to you!

Key techniques

Industry Best Practice design and coding (XHTML/CSS)
Search Engine Optimised design
Usability
User-centric content and design
Website analytics